May 19, 2020
There are lots of ways brokers like yourself have gotten Medicare leads in the past. You’ve probably used some of them—telemarketers, postcards in the mail, print advertisements, and so on.
Those ways are outdated and inefficient in today’s digital world, where even those 65 and older rely on the internet as a vital source of information for decision-making. If you aren’t using digital methods to find, inform and convert clients, you’re putting your advertising dollars in the wrong place.
Digital marketing offers the best way to pull in qualified Medicare Supplement, Medicare Advantage and Prescription Drug plan leads without wasting time, effort and money. As you know, not all leads are equal.
Why Turn to Digital Marketing for Medicare Supplement Leads?
We can talk about the benefits of digital marketing all day at Zeller Media, but let’s get right to the point. There are three big reasons why digital marketing should be your go-to strategy to get Medicare leads:
Getting High-Quality, Low-Cost Medicare Leads
Years of experience across many industries have helped Zeller Media hone our digital marketing tactics and strategies.
Here’s how it works:
Americans are turning 65 every day, and many are retiring at closer to 70. These seniors go looking for a Medicare supplemental plan.
The seniors see your ad with personalized messaging related to their search term, and go to your site to learn what you have to offer. They fill out a contact form on your site or give you a call to purchase a policy.
Your customers aren’t afraid of the internet, so you can’t be, either. Let us bring them to you, and then you can close the deal. These are qualified, high-intent Medicare supplement leads. Doesn’t it sound easier than cold calling or mailers?
What We Offer Our Clients
We will build your brand online to acquire unique Medicare Advantage leads from digital advertising. You don't worry about a thing—our team can build your website, manage your media, and automate communication with prospective clients.
Here are some more details about what we can offer you:
We harness technology to drive better results without losing the human touch. Maximizing ad performance is a mix of real-time adjustments made by a real person and harnessing the power of AI to save time and automate where possible.
Zeller Media uses paid search tools like Optmyzr and iSpionage to find positive and negative keywords, pause under-performing terms, optimize ad copy, gain intelligence on what competitors are doing, and more. We use other tools to keep your traffic safe from bots and prevent click fraud.
Who We Are
Zeller Media is a proven history of getting high-quality Medicare supplement leads for our clients using our effective paid search strategies. Our team has a combined 50 years of experience in digital marketing, with a focus on direct response marketing. We have worked with individual agents, small insurance broker agencies, insurance company agents and more.
What does this all mean for you? Better leads, high ROI, and an impressive close rate. Quite simply, we’re very good at paid search, and it should be the first place you put your advertising money.
Don’t waste time on cold calls, and don’t sacrifice lead quality again. Talk to us about getting more Medicare leads today.
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