Stop Traditional Marketing
Postcards, dialers, and cold lists don’t cut it anymore. Seniors research online — they’re comparing Medicare Advantage and Supplement plans on Google right now. Traditional outreach is slow, inefficient, and expensive.
Medicare & insurance / Personally led by Bradley
Exclusive Medicare Leads That Actually Convert
Build a lead engine around real conversations.
Paid media, conversion, and measurement connected to the way your business actually grows.
The numbers worth connecting
01
Lead quality
02
Contact rate
03
Agent follow-up
04
Source performance
Metrics selected around your business model, not a generic reporting template.
Google
Meta
Bing
LinkedInThe service, at a glance
Medicare lead generation consulting
- Who is it for?
- Medicare and insurance businesses building their lead acquisition process.
- What does it cover?
- Paid search and paid social strategy, lead routing, and measurement of lead quality and source performance.
- Who will I work with?
- Bradley Zeller leads the strategy and hands-on work. Meet your consultant ↗
- How do we start?
- Share your business, your current channels, and the challenge you want to solve. Talk with Bradley ↗
A connected way of working
From the first move
to the next decision.
Each part of the journey gives the next one something useful to work with.
01
Reach
Match the audience and timing
02
Capture
Set expectations clearly
03
Connect
Bring leads to the right agent
04
Learn
Track the quality of each source
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Medicare & insurance / The details
The approach, in detail.
Medicare Lead Marketing Consulting
Generate compliant, high-quality Medicare leads with Search Engine Marketing — built for brokers, FMOs, and agencies who are done wasting time on shared or low-quality lists.
Fill More Rooms
Medicare Advantage Leads
Medicare Supplement Leads
Medicare SNP Leads
High Contact Rates
ROI Tracking
CRM Integration
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Medicare & insurance / The details
Why It Works
Move to a Digital Strategy
We build unique, exclusive Medicare funnels that convert at higher rates — with no lead reselling or shared data. Our paid search systems reach seniors actively researching coverage options in their ZIP code.
Use an Experienced Partner
Zeller Media has over 5 years of Medicare lead generation experience, helping brokers, FMOs, and agencies grow their books faster with digital-first campaigns. We connect you with T65 leads and switchers ready to talk to a local agent — increasing immediate sales and long-term residuals.
Talk to Us About Lead Volume Targets
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Medicare & insurance / The details
Digital Marketing Services for Medicare Leads
Zeller Media offers comprehensive, compliant marketing solutions for Medicare brokers and FMOs. Our programs include Google Ads + Microsoft Ads, custom landing pages, lead tracking, dashboards, and automated reporting— everything you need to generate more exclusive Medicare leads.
Conversion-optimized Medicare landing pages
End-to-end tracking (CPC → CPL → CPQL)
CRM integrations (HubSpot, Salesforce, GoHighLevel)
Automated call + email alerts for new leads
Transparent reporting and real-time dashboards
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Medicare & insurance / The details
The Process
The Discovery Call
We’ll define your goals, target states, lead type mix (Advantage, Supplement, SNP, PDP), and budget. You’ll know exactly what’s possible before you spend a dollar.
The Research
Our team analyzes search volume, competition, and compliance-approved messaging. We identify the highest-value geos, carriers, and audience segments for efficient bidding.
The Custom Marketing Plan
You’ll get a personalized media plan outlining best ad times, keyword categories, and creative direction for compliant copy.
The Launch
We build and deploy your campaigns — daily optimization, budget pacing, and real-time feedback. You’ll always know where your money’s going.
The Analysis & Reporting
Weekly reports, monthly trend summaries, and always-on dashboards show your lead flow, conversion rates, and ROI.
Get Started
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Medicare & insurance / The details
The Step-by-Step Medicare Lead Process
Step 1
High-Converting Landing Pages
Reach Seniors Where They’re Searching
We run targeted search campaigns on Google, Bing, and Yahoo to capture seniors actively researching Medicare Advantage or Supplement plans.
We target search terms like:
Compare Medicare Advantage Plans
Medicare brokers near me
Best Medicare Supplement 2025
Medicare Advantage
Medicare Supplement
Medicare SNP
Insurance Carriers
Local Brokers
Step 2
Tailored Ad Messaging
Each ad is written around a local broker narrative, not a call center pitch. We help seniors connect with a real licensed agent in their area who can compare plans and provide a free quote.
Step 3
Our proprietary landing pages are designed to convert:
Multi-step forms that pre-qualify leads
Clear, CMS-compliant copy
Trust signals (carrier logos, SSL badges, privacy disclaimers)
These pages are legally reviewed and CMS-compliant, ensuring your ad dollars stay protected.
Step 4
Immediate Lead Response
Seniors contact you directly by calling your phone number or submitting the form.
40% call directly
60% fill out the form
Average policy close rate: 30%+.
Step 5
Instant Delivery & Automation
As soon as a lead submits, you get:
Instant text + email alerts
Auto lead sync to CRM (HubSpot, Salesforce, GoHighLevel)
Optional drip emails or agent notifications
Request a Demo
06
Medicare & insurance / The details
Advertising Package Breakdown
Category
Details
Media
Paid Search (Google + Microsoft Ads) + Remarketing
Management
Custom Landing Pages, Lead Tracking, Scoring & Dashboards
Communication
Instant text/email lead alerts + CRM syncing
Automation
Follow-up emails + form integrations for speed-to-lead
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Medicare & insurance / The details
Frequently Asked Questions
FAQ:
How much do Medicare leads cost?
It depends on your geo and competition. In low-CPC markets, leads can cost as little as $25–$40. Competitive metros average $65–$85 per lead.
What’s the typical close rate?
Clients who follow up within 5 minutes average 20–35% close rates.
What types of leads do I get?
50% are Turning 65 (new to Medicare), and 50% are Switchers (changing plans).
What budget do I need?
At least 10 clicks/day to train the algorithm. With an average CPC of $12 and 25 active days per month, plan for $3,000 minimum/month.
Why use paid search instead of warm transfer leads?
Because these are your leads, from your brand — exclusive, intent-driven, and compliant. They call you directly, which drives higher trust and better close rates.
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Medicare & insurance / The details
Don’t Trust Me, Trust Them
Every review below is real, public, and traceable. Call them, DM them, ask them the truth — I’m the f**ing best at what I do.
Maria Rosenberg
Head of Marketing, (Poppin.com)
May 23, 2025
“Hands down the best media buyer I’ve partnered with. No bloated agency BS — he’s in the account every day, catching issues before I do.”
Scott Lustig
CFO, Zerodown.com
April, 2021
“Bradley is an expert who delivers results. I give him the highest possible recommendation.”
Steven Astrachan
CEO & Founder, Burlap & Barrel
August, 2020
“Bradley set up our Google Ads campaigns from scratch — it’s now one of our strongest performing channels.”
Jacob Neff
EVP, Deed Street Capital
January 8, 2021
“Bradley has done an amazing job finding success in our niche market and communicating progress clearly. True partner.”
Michael Aiello
Partner, CBC Settlement Funding
May, 2024
“It feels like we’re their only client. Extreme attention and proactive thinking. Real partnership.”
Scott Silverberg
Partner, SJS Law, P.C.
June 2024
“The work ethic shown by Zeller is incredible. Hands-on, responsive, and results-focused. Traffic and leads are up consistently.”
Tony Kaufman
Owner, Pagosa Springs Real Estate
March 2023
“We’ve received 70% more leads and higher quality. Bradley listens, executes, and drives growth.”
Skylar Sportsman
Marketing Manager, Apex Specialty Vehicles
2024
We hired Zeller Media to manage our Google Ads for two of our operating companies. Our goal is to increase the number of conversations and quality leads.
Aaron Gordon
President, South Florida Medicare Specialists
February 2023
“Phenomenal success. I refer Zeller Media to everyone who wants real results.”
Rishi Panchal
Cardiologist, Ivy Cardiovascular
“Excellent communication, lead quality, and marketing insight. Highly recommend.”
Max Cohen
Founder, FL Home Buyers
September 2022
“$500,000+ revenue directly attributed to campaigns. He’s the real deal.”
Clarity first. Then a better next move.
Brands that have trusted Zeller Media
Independent expertise. Established relationships.
