Digital Marketing Blog

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Responsive Search Ads Are The Default Ad Format As Of June 2022

Responsive Search Ads Are The Default Ad Format As Of June 2022

September 19, 2021

Are you ready for Extended Text Ads to sunset and for Responsive Search Ads be be the default ad format? If your not ready, read more.

What To Do When Google Ads Gives You A Strike

What To Do When Google Ads Gives You A Strike

August 2, 2021

Google Ads had updated the process for its strike policy for people who violates its terms and conditions which will start on September 2021. This may impact many advertisers who think they are not at risk due to keyword ambiguity.

Are Google Ads Really Worth It?

Are Google Ads Really Worth It?

February 9, 2021

The importance of running Google Ads and working with a digital marketing agency with good reviews.

Google Updates Call Ads To Include An Optional Website Link

Google Updates Call Ads To Include An Optional Website Link

April 24, 2020

New Beta in Google Ads Keyword Planner Tool : Refine Keywords

New Beta in Google Ads Keyword Planner Tool : Refine Keywords

April 23, 2020

Google's recently released Beta, Refine Keywords does this work for the paid search management team and saves them hours of time organizing keyword buckets. In the example for mortgage refinancing, The Refine keywords tool categorizes brand or non-brand, company, and other brands.

Lead Form Extension Performance on Google Ads

Lead Form Extension Performance on Google Ads

April 21, 2020

Lead forms help you collect leads directly from your ad‍ and is a relatively a new extension that is still in Beta on Google Ads. The good news is that the lead form extension drives high conversion rate; however, they rarely get clicked on compared to other extensions