The Marketing Audit That Tells You the Truth — Not What You Want to Hear
No templates. No AI summaries. No agency fluff. Just a real, line-by-line forensic audit that shows you exactly what's working, what's broken, and how to fix it.
Most audits are glorified sales pitches. Mine aren't. I personally review every campaign, keyword, audience, and data signal — manually. No shortcuts. No junior staff.
Most audits are glorified sales pitches. Mine aren't. I personally review every campaign, keyword, audience, and data signal — manually. No shortcuts. No junior staff.
This Isn’t a Checklist Audit. It’s a Full Autopsy.
You’re not buying a PDF of recommendations. You’re getting a full diagnostic from someone who’s lived inside these platforms for 15+ years.
Business Context Review
I start with your goals, seasonality, and business economics. No numbers make sense without understanding your actual operation.
Search Trends & Competitor Mapping
I analyze real search demand, timing, and competitive creative.
You’ll see what’s driving your market and how your positioning stacks up — visually, not just with keyword lists.
Platform-Level Deep Dive
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Attribution & Path-to-Conversion Analysis
I review GA4, CRM, and multi-touch data to see what’s really driving revenue — not what the ad platforms claim.
You’ll see the truth about which channels close the deal and where the leads die in the funnel.
Budget Efficiency & Media Mix
How much should go to search vs social vs remarketing?
I build allocation models that account for CAC, lead quality, and sales velocity — not gut instinct.
Action Plan & Roadmap
Not just what’s broken — what to do next.
You’ll get a prioritized plan by urgency, impact, and difficulty.
Your team or agency can use it directly — no strings attached.
Manual. Surgical. Brutally Honest.
I don’t outsource this.
I don’t feed your data to ChatGPT.
I go through every level — keyword, ad group, campaign, audience, placement, and conversion path — myself.
Each finding ties back to your real goals: efficiency, growth, and profitability.
Typical Agency Audit
Zeller Media Audit
This Isn’t a Checklist Audit. It’s a Full Autopsy.
You’re not buying a PDF of recommendations. You’re getting a full diagnostic from someone who’s lived inside these platforms for 15+ years.
Kickoff & Access
- A quick call to understand your business model, funnel, and goals. Then, you share read-only access to your ad accounts and analytics.
Kickoff & Access
- A quick call to understand your business model, funnel, and goals. Then, you share read-only access to your ad accounts and analytics.
- Every insight is validated against business outcomes, not vanity metrics.
Insights Deck (40–70 Slides)
- You get a full visual audit — clean, detailed, and to the point. It’s built manually in PowerPoint, not exported from a tool.
- You’ll see platform screenshots, visual breakdowns, performance trends, and exact next steps.
Strategy Call
- We walk through everything live. I’ll tell you what’s broken, what’s fixable, and where your money is getting lit on fire.
Optional Oversight
- If you want me to work with your team or current agency to execute fixes, I can step in as a fractional media director.
- You keep the agency. I make them better.
Kickoff & Access
- A quick call to understand your business model, funnel, and goals. Then, you share read-only access to your ad accounts and analytics.
Kickoff & Access
- A quick call to understand your business model, funnel, and goals. Then, you share read-only access to your ad accounts and analytics.
- Every insight is validated against business outcomes, not vanity metrics.
Insights Deck (40–70 Slides)
- You get a full visual audit — clean, detailed, and to the point. It’s built manually in PowerPoint, not exported from a tool.
- You’ll see platform screenshots, visual breakdowns, performance trends, and exact next steps.
Strategy Call
- We walk through everything live. I’ll tell you what’s broken, what’s fixable, and where your money is getting lit on fire.
Optional Oversight
- If you want me to work with your team or current agency to execute fixes, I can step in as a fractional media director.
- You keep the agency. I make them better.
Simple, Transparent, No Upsells.
If You’ve Ever Wondered Whether
Your Agency Is Doing Their Job, This Is for You.
This audit is for: